4-22-08: A Mother's Boutique signs exclusive U.S. Distributor Agreement with Annee Matthew Nursingwear

4-22-08: A Mother's Boutique signs exclusive U.S. Distributor Agreement with Annee Matthew Nursingwear
April 22, 2008

PITTSBURGH — Having recently celebrated its one year anniversary, locally owned online store, A Mother's Boutique, just marked another milestone. The boutique has signed an exclusive distributor agreement with Singapore-based Annee Matthew Nursingwear to bring her line of clothing to the United States.

Selling to new and expectant mothers all over the world, A Mother's Boutique helps moms get what they need quickly and easily— exactly as boutique owner Judy Masucci planned it. "When I became a new mother, I couldn't believe how difficult it was to locate appropriate breastfeeding clothes and accessories," she said. "I was frustrated by what I found: inadequate stock, limited sizing, and a one-size-fits-all approach."

As a result, A Mother's Boutique was born. Masucci designed her boutique to help nursing mothers, like herself, do what's best for their babies. "Our collection is chosen with busy moms in mind. From breastfeeding clothing and nursing bras to breast pumps, slings and accessories, we offer a range of styles, sizes, and selection – all in one convenient place." And now, with the addition of the Annee Matthew line, the boutique's collection has grown even more extensive.

Annee Matthew is already a popular brand with mothers in Australia, Singapore and the U.K. Her original designs make for stylish and comfortable clothes that provide a dual function: maternity pieces adapt after birth to allow for discrete nursing later. Also founded by a mother looking for a better solution, Annee Matthew's brand reflects the same spirit as A Mother’s Boutique – giving busy moms what they deserve.

The strength of the new partnership is confirmed by Annee Matthew, "A Mother's Boutique is known for excellent selection and service. We are excited to bring our clothing line to U.S. customers via this great store."

About A Mother's Boutique:
Based out of Pittsburgh, A Mother's Boutique provides expectant and nursing mothers with a unique, personalized approach. We carry everything you need to nurse: clothing for breastfeeding, nursing bras, breast pumps, slings, accessories and more. Visit our online store to find out why our selection and service are exactly what a busy mom deserves!

Judy P. Masucci, Ph.D.
A Mother’s Boutique
724-934-8795
press@mothersboutique.com
www.mothersboutique.com
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